Ocasio & Kim (1999) ASQ
- Production and technical
- Marketing and sales
- Finance
- Legal
- Operatins and other
Forbes: technical, production, sales, marketing, finance, operation, medical, journalism, and legal
Boeker 1997 ASQ <-- Hambrick & Mason 1984
- Research and development
- Product engineering
- Marketing
- Sales
- All others
Strategy and structure --- Annual report
Rumelt (1974). Product-dominant, relaqted diversification, or unrelated diversification strategy
Industry-level mimetic effects
